Hook your readers
You only have a few seconds to grab people’s attention. If you can’t grab someone’s attention within the first few sentences you write, you have lost them.
The way I hooked you into reading this far was through:
How hard could it be to write a blog post? If a teenager can do it, you can too… right? Well writing a blog post isn’t hard at all, but writing a great blog post is very difficult.
If you look at the paragraph above, you’ll notice that I have done a few things:
- I created a conversation with you.
- I showed you that anyone could write a blog post, which makes you feel that you can do it to (which you can).
- I enticed you to read further by alluding to the fact that not everyone writes great blog posts.
In the second paragraph I use social proof, so that if you are new to Quick Sprout, you don’t think I am just an Average Joe who is giving advice.
Wrap it up
Wrap it up
Remember in school how your professors told you to summarize what you wrote in your conclusion? That works great for an essay, but it doesn’t work well in a blog post.
I take a 3-prong approach with my conclusions:
- Keep it simple stupid – good conclusions aren’t long, they are short and to the point.
- Add your final thoughts – don’t just regurgitate what you talked about within the blog post, but say something new and meaningful.
- Leave things open – if you want to get more comments on your blog, you have to leave your conclusion open. The easiest way to do this is by asking your readers a question
Conclusion
The way I write my blog posts, may not fit your writing style. This doesn’t mean that you have to adjust your writing style, but you should take the elements I described within this blog post and incorporate them into your writing style.
And lastly, you’ll never perfect your blog writing skills. But don’t worry, no one else will either. There is always more room for improvement! So in that spirit, do you have any recommendations on how to write a great blog post?

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